Deke Rivers is a delivery man who is discovered by publicist Glenda Markle and country-western musician Tex Warner who want to promote the talented newcomer to fame and fortune, giving him every break he deserves. Romantic complications arise as Susan, another singer in the group, offers him devoted admiration as Glenda leads him on with promises of a golden future.
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After serving time for manslaughter, young Vince Everett becomes a teenage rock star.